Wednesday, September 12, 2007

Sacramento Green

The new technology sprouting from the green movement is beginning to take shape in Sacramento and it is of great help that a center of it nationally, is UCD.

Area green-tech firms miss out on party
By Dale Kasler and Clint Swett - Bee Staff Writers
Published 12:00 am PDT Wednesday, September 12, 2007


The Sacramento area is throwing a party this week for many of the world's most important green-technology companies.

But hardly any Sacramento green-tech companies are participating in the GoingGreen conference, prompting some area leaders to fret that the region's small but growing clean-tech industry is missing a valuable opportunity to connect with peers and financiers.

Representatives of several hundred companies, some from as far away as Israel and South Africa, have descended on the University of California, Davis, for the first annual conference. The conference is the brainchild of AlwaysOn, a Silicon Valley Internet media company that specializes in technology, and is led by Tony Perkins, one of the foremost observers of the tech scene.

Perkins, who gained fame as one of the first to predict the popping of the dot-com bubble, has become a fervent believer in green tech. Having attended UC Davis, he chose the school for the GoingGreen conference because he had read that its campus is among the greenest in America.

"Davis is where it's happening," Perkins said as he kicked off the event Monday night at the Mondavi Center. The event ends today.